University Relations Office
University of Wisconsin-Superior
Old Main 314
Belknap and Catlin
P.O. Box 2000
Superior, WI 54880
University Marketing and Communications
Brand Review Process
University Marketing and Communications provides brand review of marketing materials to help your office or department better align your marketing and communications efforts with the UW-Superior brand. Consistent use of the UW-Superior images and messages will help strengthen our brand message and create more recognition to our audience.
Effective August 1, 2011, any communication to an external audience (beyond current students, faculty and staff) or an internal communication piece with a shelf-life of three months or longer, must receive approval from University Marketing and Communications prior to printing and distribution.
University Marketing and Communications will evaluate each piece using the "brand review" model.
Before submitting your marketing piece, ask yourself the following questions:
If you answered "yes" to all of these questions, your publication should pass the brand review process its first time through. If you answered "no" to any questions, please consider how to incorporate the appropriate edits into your piece, or contact Leah Kohlts to request assistance.
To submit documents to for brand review, please email a PDF or jpeg file of your project (Microsoft Publisher and Word files are not accepted) to email@example.com.
University Marketing and Communications may suggest two types of changes: required and suggested. Be prepared to allow for additional time to make required changes prior to release.
Please allow approximately 2 to 4 working days for the review process, depending on the size and complexity of the document. Allow additional time for necessary changes prior to release.
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University of Wisconsin-Superior is an equal opportunity educator and employer